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The Uniqode Blog

Guides, tips, how-tos, and all the resources to connect your physical and digital worlds with QR Codes and digital business cards.

QR Codes for Election Campaigns: How Can They Be Used?

QR Codes for election campaigns

An election campaign constitutes a myriad of operations – field organizing, collecting voter data, targeting voters, understanding the political landscape, and campaign marketing to name a few.

Luckily, technologies such as QR Codes for election campaigns can help campaign organizers ease and automate their process to maximize their outreach.

Read this blog post to learn how QR Codes can be used in election campaigns.

Zapier Integration: Uniqode Product Update

63% of companies that are outgrowing their competition are using automation. The reason? It’s simple. Automation in marketing saves time, increases customer engagement and drives upselling. So, why aren’t more companies using it? Table of Contents According to CircleResearch and B2B marketing, 61% of companies surveyed found the implementation process difficult.  This is why, we decided to […]

How to Boost Your Productivity in 3 Effective Ways

Managing your daily workflow presents a challenge to many professionals in all industries.  There is no one answer to combating low productivity and it differs depending on your job. However, there are a few broad trends that determine the effectiveness of your workflow.  In this article I’ll give you the following three tips to help […]

Top 5 Offline Marketing Schemes For Real Estate Business in 2021

Despite the convenience and ubiquitousness of online lead generation and promotions, real estate marketing in some areas is still heavily dependent on old school systems like catalogs and flyers.  Contrary to popular belief, cold calls and print outs are not the only offline strategies you can resort to when you opt-out of online marketing.  The […]

How to Create an Offline to Online Sales Funnel That Converts

While ecommerce has certainly boomed over the last decade, 85% of sales are still made offline. This demands that you have a robust offline sales funnel that filters your prospective customers into your digital marketing funnel. By diverting offline leads through your online sales processes, you streamline your offline to online sales funnel. This increases […]

Gearing Up for Safe Reopening of Schools and Universities with Contactless Solutions

Contactless Solutions for Schools and Universities

With many schools and universities slated to reopen in the fall-term, getting back to normal will take time. Moving to contactless solutions and touchless access controls may not solve hardships, but these are important tools that will establish safe environments for students and the staff.

The B2B Guide to Social Media

If you’re not using social media to market your B2B company, start now. If you are, keep up with new features and try new things – the platforms are constantly evolving.

QR Codes for Successful Digital Marketing Campaigns

QR Codes in digital marketing strategies

With the advent of smartphone culture, consumers are continually accessing information about products, services, entertainment, and more. And they want this information fast. Using QR Codes in digital marketing campaigns not only delivers information at a single scan but also helps in increasing the ROI. This also gives marketers the ability to analyze the effectiveness of the campaigns in real-time, retarget customers and create personalized campaigns for their best buyers

QR Codes on TV: The Next Big Advertising Opportunity

Shoppable QR Code for a clothing brand on television

Thinking of how you can drive sales from TV commercials? Shoppable QR Codes add a mobile-first element to your commercials and help pique consumers’ interest. Check out this article on shoppable QR Codes with helpful use cases and success stories!

Top 10 DTC Brands That Have Mastered QR Code Campaigns

DTC QR Codes within stores to improve customer experience

Working on creating a QR campaign for your DTC brand? Learn how popular brands like Adidas, Lacoste, and Red Bull use QR Codes for better consumer experiences from this complete list and find the inspiration you need!