THE UNIQODE BLOG

A 2D barcode stores data horizontally and vertically. Learn the main types, where each is used, and the three symbols GS1 accepts for retail.

Most event ROI numbers are inaccurate for a simple reason. When leads reach the CRM, they often lose their event tag before the deal closes. As a result, the revenue from that event is credited to another channel. This guide explains the formula, highlights the key metrics to track, and shares solutions to keep your pipeline traceable from the first scan to the closed-won deal.

A GS1 QR Code does different work for brands, retailers, shoppers, and compliance teams, all from the same scan. Learn what a GS1 QR Code actually is, how GS1 Digital Link works inside it, and what changes on your packaging before Sunrise 2027.

Choosing event lead capture software can feel like navigating a maze of bold vendor promises about accuracy and CRM integration, with little proof to back them up. If you have ever wondered which platform truly delivers, you are not alone. We have taken a close look at 11 event lead capture software options, comparing their pricing, features, and, most importantly, real user feedback.

QR Codes offer a digital edge to your direct mail marketing efforts. You can generate higher ROI by creating dynamic direct mail QR Codes. Discover more in this detailed guide.

Did you know there are many ways to bolster your beauty brand’s marketing strategy using QR Codes? Explore this guide to learn how along with helpful tips to get your QR campaign up and running!

Many CPG brands are creatively using QR Codes in their marketing campaigns, whether it’s to provide information, increase consumer engagement, or foster brand loyalty. Check out the best QR Code campaigns curated by the most popular CPG brands.

QR Code asset tracking replaces manual logs and spreadsheets with a single scan. This guide covers how to tag assets, cut downtime, and simplify tracking at scale.

Attendance QR Codes turn a check-in process into a quick scan-and-go, no paper sign-in sheets required. This guide walks through setting one up in three simple steps: open the QR Code generator, add your attendance form's URL, and customize the design.

Supply chains run on visibility, knowing where every shipment, pallet, and asset is at any given moment and QR Codes make that possible. This guide walks through how to integrate QR Codes into your supply chain, the benefits you can expect, and best practices to get the most out of them.

Take your slow and tedious manual processes and give them a spin by creating a QR Code for manufacturing. Move, track, and manage operations faster on the factory floor. Get an edge over your competitors with dynamic QR Codes.

Need a way to boost your sign-up numbers? Get registration QR Codes to help you out. Learn how QR Codes can help your online forms capture more leads, customers, and guests.